Rich Dudes│Unpacking Paige Spiranac's $3M Net Worth

Once-pro-golfer Paige Spiranac has transformed into a social media sensation. Paige Spiranac's $3 million net worth stems from social media, brand deals, and other ventures.

Updated Jul 20, 2023

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Paige Spiranac has made a name for herself as a famed golf instructor and ex-pro golfer with an estimated net worth of $3 million.

She's killing it on social media, even outshining golf giants like Tiger Woods and Phil Mickelson, all thanks to her massive Instagram following. And those sponsorships, social media collabs, business ventures, and brand partnerships keep the money rolling in.

Paige has a huge fan base on Instagram, TikTok, and YouTube. Her sponsored posts generate an estimated $14,000 each.

The beautiful social media personality made her mark in golf by participating in big tournaments, like the U.S. Women's Open and the NCAA championships. Plus, Paige Spiranac played on the Cactus Tour and the Ladies European Tour.

In 2022, this social media star won the coveted Maxim magazine's World's Sexiest Woman award and later launched her website in 2023 for golf tutorials and premium instructional content. Paige Spiranac's modeling career is on fire, landing her features in stylish mags like Sports Illustrated Swimsuit Edition and Golf Digest.

Born on March 26, 1993, in Wheat Ridge, Colorado, Paige Spiranac comes from an athletic family with a pro football player dad, and a mom who was a professional ballerina.

Paige Spiranac net worth at a glance

Net worth

$3 million


March 26, 1993


American born in Wheat Ridge, Colorado, USA


Model, golf instructor, and brand influencer

Sources of wealth

Brand endorsements, social media, podcasting, paid subscriptions, and merch

Asset classes

Entertainment and merch

Spirnac quickly honed her skills upon taking up the game of golf at age 12. She eventually earned a scholarship to play golf at San Diego State University. 

In 2022, she won Maxim magazine's World's Sexiest Woman award, launched her website for golf tutorials in 2023, and had a thriving modeling career with features in Sports Illustrated Swimsuit Edition and Golf Digest.

Despite her public success, she keeps her past relationships and personal life private.

How Paige Spiranac made her money

Paige Spiranac has flourished in her career, branching out from her beginnings as a golfer. Although her most successful season on the Cactus Tour saw her earning around $8,000, her undeniable influence on social media has catapulted her into the spotlight.

With a massive following across various platforms, the social media influencer has cashed in on her popularity, reportedly making $11,000 per sponsored post. This transition from the golf course to social media stardom has created a unique path for Paige in sports and entertainment.

On top of that, the former professional golfer has made some solid income from her brand endorsements, sponsorships, podcast, and magazine appearances. Although the exact numbers aren’t available, they've helped boost Paige Spiranac's net worth to around $3 million as of 2022.

Paige Renee Spiranac was born into an athletic family of Croatian descent. The young Spiranac began playing golf after injuries derailed her early gymnastics dreams. Spiranac won five out of seven tournaments in Colorado’s junior golf circuit and received a golf scholarship from the University of Arizona.

Paige received All-Mountain West Conference honors twice for the 2012-2013 and 2013-2014 seasons.

Paige earned All-Mountain West Conference honors at both the University of Arizona and San Diego State University, where she captained the women's golf team to its first Mountain West Conference Championship.

After college, she had a successful stint, becoming the first-ever one-win wonder on the Cactus Tour with $8,010 in season earnings. Spiranac also tried to build a professional golf career but failed to earn her card during the LPGA Qualifying Tournament.

Nonetheless, golf fans worldwide continued to adore her massive social media presence and support her personal life and professional career. She's also succeeded on the Ladies European Tour and finished ninth in the 2016 CoBank Colorado Women's Open.

How Paige Spiranac invests

Paige Spiranac's $3 million net worth stems from teaching, social media, and business ventures, with investments in brand endorsements, podcasting, and merchandise. Here’s how she invests all that money.

Brand endorsements

Paige Spiranac's got the looks and fame that make her a hot catch for brand partnerships. No wonder she's scored some collaborations with several brands.

Paige unlocked a new level in her professional life in 2017 after inking a deal with Parsons Xtreme Golf. As the go-to brand ambassador, Paige shows off her love for those golf clubs with fun social media ads and catchy TV commercials.

In 2022, Paige Spiranac was crowned Maxim's World's Sexiest Woman of the Year.

The celebrity bagged deals with brands like Callaway Golf, Uggs, Mizzen + Main, Philip Stein Watches, and 18Birdies. In 2021, she joined PointsBet as a brand ambassador, on-air personality, and a proud equity stakeholder.

Paige's diverse brand connections allow her followers to engage with her in fashion, beauty, and fitness. Her endorsements ensure a stable income, and her skills and charisma will likely attract more brands seeking celebrity promotion.

Social media, podcasting, and paid subscriptions

Spiranac continues to excel in the social media and podcasting realms despite controversies, maintaining an engaging presence.

Paige has a huge fan base, including millions of followers on Instagram, TikTok, and YouTube. Her sponsored posts generate an estimated $14,000 each.

Paige offers VIP access to her site for $9.99 per month or $99.99 annually.

Additionally, she hosts her podcast, Playing a Round with Paige, and offers subscription-based content on With exclusive material, personalized videos, nude photos, and surprises, fans remain excited about her work.

The podcasting market is projected to exceed $234 billion by 2032, with a CAGR of 27.8% between 2023 and 2032. The North American region is expected to have the highest CAGR, driven by the adoption of AI in podcasting and differences in consumer mindsets. Investing in the increasingly popular podcasting industry could offer a unique opportunity for anyone seeking high-growth potential.


Paige has successfully created a lucrative business by designing and offering merchandise that resonates with her personal brand.

In October 2022, she released a highly-anticipated calendar featuring exclusive photos, allowing fans to pre-order them for $25. Spiranac's website promotes the calendar as "365 days of Paige" and promises early access, event invites, and exclusive savings for those who purchase it.

She has also produced t-shirts, posters, and towels as part of her Maxim merch collection. By building her brand through the creation of exclusive merchandise, Paige Spiranac has established herself as a successful businesswoman who understands how to diversify earning streams beyond golf competitions.

Paige Spiranac investing quotes 

1. Resilience and service are inspiring

3. Believe in yourself, despite criticism

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